Content Queue
Email & SMS
Your AI team drafts email and SMS campaigns through the Content Queue, and sends them with your OK. Outbound sending is in live testing and rolls out with early access — everything below about building, reviewing, and approving campaigns works today, so your sequences are ready the day sending reaches your workspace.
Email Campaigns
Creating a Campaign
1.Ask your Campaigns Agent: "Create an email campaign for my buyer list about the new listings"
2.Set the audience — choose contacts by tag, temperature, or custom filter
3.The agent drafts the email based on your request and audience
4.Review in the queue and approve
Campaign Types
•One-time blast — single email to a list (market update, announcement, listing alert)
•Drip sequence — multi-email series sent over days or weeks
•Newsletter — recurring email on a schedule (weekly, monthly)
Email Features
•Subject line — AI-optimized for open rates
•Body content — personalized with contact name and relevant details
•Unsubscribe link — included automatically for compliance
•Tracking — open and click tracking for performance analytics
SMS Messages
Sending SMS
1.Ask your Campaigns Agent: "Send a text to all warm leads about the open house Saturday"
2.Select recipients
3.The agent drafts a concise message
4.Review and approve
SMS Best Practices
•Messages are limited to standard SMS length for maximum deliverability
•The agent automatically splits long messages into multiple parts
•Opt-out instructions are included as required by regulations
•Delivery confirmations are logged in the messaging history
Recipient Management
Building Lists
•By tag — select all contacts with a specific tag
•By temperature — target hot, warm, or cold leads
•By deal stage — reach contacts at a specific point in your pipeline
•Manual selection — hand-pick individual contacts
•Exclusion lists — always exclude specific contacts regardless of other filters
Compliance
Doughy handles messaging compliance automatically:
•Opt-out requests are processed immediately
•Contacts who unsubscribe are excluded from all future campaigns
•SMS consent is tracked per contact
•All outgoing messages are logged for your records
Tracking & Analytics
After a campaign sends, track:
•Delivery rate — successfully delivered vs. bounced
•Open rate — how many recipients opened (email only)
•Click rate — how many clicked a link (email only)
•Reply rate — how many responded
•Unsubscribe rate — how many opted out